Just how far would you (legally) go to get your ideal job?
What impressed me most about Eric Romer’s pursuit of an online marketing role with HeadBlade was how he got their attention by using the very skills they were searching for.
The successful Hollywood actor and musician, Will Smith, has been a source of inspiration for many people, young and old.
Well, 2009’s slipped into some present better known as the past.
Time to grab 2010 by the tail and start making stuff happen right here, right now.
But first, let’s ease into the year ahead with a celebration of life, love and joviality.
Are You Having Trouble In Finishing What You Started?
As a coach, teacher, copywriter and parent I fall down on good intentions more often than I would like to admit.
But I’ve been testing out an approach since May 2007 that has helped me a lot.
Do you ever get a feeling that something or someone’s going to do well? A little tingle of excitement that makes the nerve ends come alive?
I for sure got that response when first learning of Man On Wire last August – and was thrilled when it won an Oscar for Best Documentary some months later.
“Sell the sizzle, not the steak” – some readers may know of this famous phrase from the world of sales and marketing; and attributed to the master American salesman of the 1930s, Elmer Wheeler.
It precisely summarizes how advertisers appeal to human nature – they sell through the senses (“hmm, steak smells good!”) and to our emotional triggers.
By mistake, I posted them late last night to this blog and to my new ghostwriting & copywriting blog – as it turns out, an unintended test of whatever duplicate content policies the big ‘G’ search engine might be enforcing haha!
If you want to read them – go visit my Samurai Writer’s blog.
If coaching’s taught me anything, it’s that accountability is a formidable tool for personal change when wielded constructively. People often hire coaches to hold their proverbial feet to the fire – and that can be well worth the cost.
Another approach is to follow the ’success crumbs’ of someone who’s already doing what interests you. That’s my current approach when it comes to adding freelance writing to a mid-career change repertoire.
So what exactly is a prepared mind?
Well, here’s an example of one half prepared…
Having coded and launched my new web content writing site (http://samuraiwriter.com) a few weeks back, I was shocked to discover my contact page looked like this on Monday morning:
Nor is it the 6 marathons in one week in China’s Gobi desert (”sand that cuts your feet like glass..”), and the other amazing challenges he’s set and met.
No, what strikes me as extraordinary is the pragmatic manner in which he’s dealt with the cards that fate dealt him.
